OUR MISSION

Financial identity for Nigeria's invisible economy.

Ashiri was built on a simple belief: that saving money every day should count for something. Millions of Nigerian market traders save faithfully through their local thrift collectors — yet this discipline is invisible to the formal financial system. No bank can see it. No loan officer can measure it. Ashiri changes that by turning the ajo record into a financial identity — one that can unlock credit, open doors, and give informal workers the financial standing they have always deserved.

Ashiri signal

Turning daily savings into visible financial identity.

012024

Founded in Lagos

026

Coordinators on platform & waitlist

039,000+

Users in network

04₦0

Lost to fraud

VALUES

What guides everything we build

The technology is new, but the standard is old: protect trust, keep records honest, and make progress visible.

01

Trust

Every feature we build starts with the question: does this make people feel safer, or less safe? Trust is not a feature — it's the foundation.

02

Transparency

No hidden fees. No opaque algorithms. Every number we show contributors and coordinators is real, explainable, and theirs.

03

Community

The ajo system has worked for generations because it is built on relationships. We digitise the record, not the relationship.

04

Progress

We measure success by how many people gain access to financial products they were previously excluded from. Everything else is a means to that end.

OUR STORY

How we got here

A practical path from one Lagos idea to a platform for verified informal savings records.

  1. 2024
    01

    Ashiri founded in Lagos

  2. Q1 2025
    02

    Pilot launched with first 3 coordinators in Balogun Market

  3. Q2 2025
    03

    First 500 contributors onboarded

  4. Q3 2025
    04

    Expanded to Ogun and Ibadan markets

  5. Q4 2025
    05

    First B2B data partnership signed with microfinance institution

  6. 2026
    06

    Public launch and coordinator acquisition campaign

Ready to digitise your thrift group?

Join us in building financial access for everyone.

Start as a coordinator today and help your contributors build the financial histories they deserve.

Next step

Bring your thrift group into a verified daily record.